SA WEB CONSULTANT
Making sure all components work well as intended...
A Website enables you to show to anybody on the internet that is looking for products or services like you can offer.
Ever looked for something specific, where do you go?
Searching on the internet has become a second nature to about everyone.
Designing a Website involves the layout of the information that get displayed on the internet.
It refers to the user experience of a website, that is the appearance and layout and the information that forms the content of a website.
Your Website consist of the following aspects:
- web-page layout
- producing the content of the pages
- design the graphics used on the pages
Domain and Website hosting
A domain is a unique name for your business with an indication of the internet country code, like .co.za for South Africa.
Your domain name need to be registered and also hosted.
Hosting your domain and your website need to be done by a web hosting service provider, which is a business that provides the technologies and services needed for the website or web-page to be viewed on the internet.
Responsive web design is a design to ensure that pages viewed on desktop screens can be viewed on smaller screen with layout adopted to the size of the screen.
This means that the view has been optimized for easy reading and navigation.
In simple terms, a website developed for desktop or laptop computers, can be viewed on tablet or cellphone screens.
Search Engine Optimization (SEO)
SEO is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine like Google or Bing.
While a web developer is creating the web pages, he should follow some guidelines to make sure that the search engine robots can analyze the pages for storing in their indexes.
Google Ads is a service by Google for a business that want to display ads on Google search results and its advertising network.
Google Ads enable a business wanting to use the service to set a budget for advertising and only pay when a user click on the ad.
This service is focused on keywords and keyword phrases.
This is a free web analytics service offered by Google that tracks and reports on the traffic on a website.
This service need to be set up by the web developer by inserting a Google tracking number in the web pages for the website, to enable Google to build up and keep track of traffic to the website.
The website need to be registered and configured on on the Analytics website and involves a few steps to complete.
Google Search Console
This is a free service by Google for webmasters to check indexing status and optimize visibility of websites.
Google My Business
This a free tool that can be used by businesses and organisations to manage their online presence on Google and Google search and Google maps.
By using this tool customers can find your business easily and you can tell them the story of your business.